We take a high-touch approach despite being a high-tech operation.

software development company

Collaboration

We recognize that the most successful client relationships require close collaboration with multiple partners to accomplish the intended marketing objectives. As such, we have always embraced a collaborative working model with our clients and their related agency partners.

  • We have established collaborative governance and project management models that clearly outline roles and responsibilities to maximize success.
  • We are often seen as a “general contractor” to our clients, and manage other agency partners as needed.
  • We integrate seamlessly with your team and your other partners from VC to PR, and understand when to lead and when to follow based upon the nature of the engagement.

Day-to-Day Communication

We recognize that the most successful client relationships require close collaboration with multiple partners to accomplish the intended marketing objectives. As such, we have always embraced a collaborative working model with our clients and their related agency partners.

  • We have established collaborative governance and project management models that clearly outline roles and responsibilities to maximize success.
  • We are often seen as a “general contractor” to our clients, and manage other agency partners as needed.
  • We integrate seamlessly with your team and your other partners from VC to PR, and understand when to lead and when to follow based upon the nature of the engagement.
software development services
custom mobile development

Account Management and Communications

Each account will be managed on a daily basis by a Project Manager–your single point of contact. We ask our clients to assign a similar role to make communication and management as efficient and effective as possible.

  • As part of our ongoing relationship, we mutually define a communications model during our initial kick-off meeting.
  • The model defines the preferred communication mechanisms and frequency for interactions.
  • Taking the time to do this step at the onset of the relationship aligns everybody.

Our Engagement Models

Time & Materials Project-Based

Ideal Use: Initiatives with many undefined parameters or business objectives.

Example: Developing new products or services. Using existing technologies in new ways. Projects with complex components, work streams or multiple partners.

Fee Structure: Hourly rate, usually based on our blended rate.

Benefits: Allows for flexibility in scope and timing.

Fixed Fee Project-Based

Ideal Use: When objectives and scope can be clearly defined at project initiation.

Example: Projects with minimal complexities or with fully-defined functionalities, partners and deliverables.

Fee Structure: Fixed total fee.

Benefits: Ensures predictability in budget, scope and project team for specific set of well-defined deliverables.

Strategic Consulting Engagement

Ideal Use: To define and drive both near and long-term business priorities and strategies.

Example: Guidance for new product development as data validates product/market fit; start-up coaching; VC consulting.

Fee Structure: Fixed fee on recurring basis, usually monthly.

Benefits: Dedicates senior-level talent to relationship management and strategic marketing planning and execution over an extended period of time.

Maintenance Models

Ideal Use: Efficient execution of predictable, recurring maintenance activities.

Example: Site updates to existing native apps, website, software tools and more on a weekly/monthly basis.

Fee Structure: Fixed fee on recurring basis, usually monthly.

Benefits Dedicated consistent team members for efficient/quality execution of activities and to respond to short-term requests more easily.

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